DEGREE FINDER is an advertising-supported site. Featured programs and school search results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other information published on this site.

Most Affordable Online MBA in Marketing

An online MBA Marketing degree can be incredibly useful in today's business environment. Professionals who work in advertising and public relations are often the ones who control product interest domestically, using advertising campaigns and marketing schemes to promote the best brands. In fact, top-tier marketing professionals can have an impact on a global scale.

Although students with a bachelor's degree in marketing can undoubtedly find good jobs, a graduate degree will significantly enhance your attractiveness to employers while making you a viable candidate for top management positions. But instead of quitting your current job to return to school, you might want to consider online education. You can continue your day job, acquiring valuable experience and on-the-job training, while taking affordable graduate classes on your own time.

The 30 Best Online Marketing MBA Programs Ranking Methodology

Selection Criteria

For this ranking, we focused on public and private (non-profit) colleges and universities that offer Master of Business Administration Marketing degrees online. This means MBA programs that have an explicit focus on marketing, either across the entire curriculum or in the form of a concentration. Because the focus of this list is on affordability, we only considered programs with average* tuition rates of $20,000/year or less.

Also, we only considered colleges whose business schools/departments have obtained accreditation from one of two specialized accrediting agencies: the Association to Advance Collegiate Schools of Business (AACSB) or the Accreditation Council for Business Schools and Programs (ACBSP).

*For public schools, we calculated the average value of their in-state and out-of-state rates.

Ranking Factors

After compiling a list of all the colleges that offer MBAs in marketing online and meet the above criteria, we collected data in three categories:

  • Marketing Focus: What percentage of the curriculum's coursework (core, concentration, elective, or otherwise) is specifically related to marketing (as opposed to other general business topics)?
  • Accreditation: From what agency has the MBA program earned its business accreditation? Professionally, most people consider the AACSB to be the most prestigious business-focused accreditation agency. Therefore, AACSB-approved schools earned more points in our ranking than those with ACBSP accreditation.
  • Affordability: What is the average annual cost of attendance?

After collecting and sorting all the information, we ranked the candidates according to their performance in each area. Finally, we summed up the results and gave each school a final score using a curve so that the top-scoring program earned an even 100 points.

Read more about the best cheap online MBA marketing degrees below!

Note: This article may contain sponsored links. These are designed to help you connect with programs easily.

Cheap Online Marketing MBA Programs Ranking

30. City University of Seattle

Online Master of Business Administration: Global Marketing Emphasis

Small class sizes and flexible scheduling help the City University of Seattle earn a spot on this master of business administration marketing degrees online ranking. While you can certainly earn your degree entirely online, residents of the Seattle area might also want to attend an on-campus or hybrid class. Regardless of where you take your classes, you'll also benefit from the flexibility that comes with an emphasis in Global Marketing. Besides one required course, you'll make the emphasis your own by choosing three additional classes. You can even opt for an internship if you'd like to gain some real-world experience.
Average Tuition & Fees: $13,914/yr
Score: 46

29. Tiffin University

Online MBA with a concentration in Marketing

Anyone can benefit from Tiffin University's cheap online business marketing master's degree program, but it holds special appeal to applicants with a robust work history. In fact, the average TU MBA candidate has ten years of work experience, resulting in a "dynamic and interactive" program that draws on students' histories. The ACBSP-accredited curriculum includes four marketing-specific classes, one of which is a field analysis. Your experience comes into play here as you create a portfolio, drawing on both your work in the program and your professional career. You'll also take classes in brand management, information systems, and how to market in the global economy.
Average Tuition & Fees: $12,600/yr
Score: 47

28. Dallas Baptist University

Online MBA Marketing Concentration

A focus on problem-solving and service-learning defines Dallas Baptist University's MBA. True to its name, this Christian school incorporates faith-based values in its top online marketing MBA program. For example, a required "Business Ethics" class explores morality through a Christian framework, and the synthesis capstone course includes a field-based service-learning component. The school also offers an element of flexibility, letting you choose from one of three electives within the marketing concentration. However, some courses are available at the Dallas campus only, so local residents will have the most options when registering for classes.
Average Tuition & Fees: $16,208/yr
Score: 50

27. Notre Dame de Namur University

Online MBA: Marketing Management

You'll have access to the same resources as on-campus learners while pursuing Notre Dame de Namur's accredited MBA in marketing online, including career counseling, academic support, and even a dedicated advisor. In just two years (or fewer), you can earn your degree while participating in discussion forums and chatting with instructors. The curriculum also provides several marketing-specific classes from which to choose, giving you flexibility even as you bring focus to your studies. For example, you might take "International Marketing" to gain a global perspective or "Entrepreneurship" if you want to build your own company. No matter your path, you'll appreciate the focus on collaborative work and leadership - two skills crucial for success in any career field.
Average Tuition & Fees: $15,776/yr
Score: 51.4

26. University of Alabama-Huntsville

Online MBA Marketing Emphasis Area

If you have no background - professional or academic - in business or marketing, you'll want to give the University of Alabama in Huntsville a look. The school designed its accredited online MBA marketing degree for industry newcomers, focusing on essential skills that will get you up to speed in no time. UAH is also a great choice for students interested in technology. Not only does the curriculum consider technology-driven problems and solutions at a high level, but it includes core courses such as "Technology and Innovation Management" and "Managerial Economics and Technology." And if you're keen on research, note that you can pursue a thesis-driven research project in lieu of taking additional electives.
Average Tuition & Fees: $16,340/yr
Score: 53.2

25. Messiah College

Online MBA: Digital Marketing

On this master of business administration marketing degree online ranking, Messiah College stands out for a few reasons. First, it's eminently affordable, with an average tuition of just over $11,000. Next, it's MBA program incorporates a field project that you can customize based on your interests. But perhaps most importantly, its marketing concentration focuses strictly on digital strategies, making it a timely and relevant option for modern-day businesses. In particular, courses such as "Social Media Strategy" and "Marketing Analytics" will leave you well-prepared to work for myriad organizations eager to tap into the growing social media market.
Average Tuition & Fees: $11,280/yr
Score: 55.5

24. Wright State University

Online Master of Business Administration: Marketing Concentration

You'll need to apply a bit of strategy as you pursue the accredited online MBA marketing degree at Wright State University. That's because the school doesn't offer all its concentration courses online each term, instead choosing just three at a time. If you're local to Dayton, Ohio, you'll have a little more flexibility and can pursue your MBA as a hybrid program. But with some planning, you can also earn your degree entirely online. Regardless, you'll appreciate this nationally-recognized MBA program's AACSB accreditation, full- and part-time options, and data-driven marketing classes.
Average Tuition & Fees: $18,182/yr
Score: 56.8

23. Washington State University

Online MBA: Marketing Concentration

Students with a case of wanderlust will want to seriously consider Washington State University. That's thanks to the school's international field study option, which takes MBA candidates on a 10-day trip to Asia. While abroad, you'll get a first-hand look at the booming economies of China and Korea and can network with international professionals. But even if it didn't offer this unique course, WSU would still stand out as one of the top MBA in marketing online programs for international studies. Not only does the entire curriculum focus on global economics and "cross-cultural fluency," but the marketing concentration also includes a required class in "International Marketing Management."
Average Tuition & Fees: $19,469/yr
Score: 57.8

22. Dominican University

Online Master of Business Administration: Marketing Concentration

With ten marketing-specific courses on offer, Dominican University gives you plenty of opportunities to customize your degree. You might opt for "Forecasting and Simulation" if you've got a knack for statistics or "Consumer Behavior" if you'd like to use case studies and research to create your own consumer-focused strategies. You can even choose a "Special Topics in Marketing" class to effectively design a personalized deep-dive into an area of your choice. Beyond the academic, Dominican's accredited online business marketing master's degree program gives you access to a dedicated career development program, which you can access even after graduation for one-on-one help, interview practice, access to recruiting platforms, and more.
Average Tuition & Fees: $18,320/yr
Score: 58.3

21. Thomas Edison State University

Online Master of Business Administration: Marketing Area of Study

Students who are leery of online learning might appreciate Thomas Edison State University's approach to its affordable online marketing MBA program. Although you'll take most courses asynchronously, the curriculum includes a few live classes that let you interact with your classmates and instructors in real time. You'll also benefit from the program's three annual start dates and six terms per year, which mean you can earn your degree in just 15 months in some cases. Students who select marketing as their niche area of study will take four "specialty" classes, including some specific to digital marketing and social media.
Average Tuition & Fees: $12,024/yr
Score: 58.4

20. Lewis University

Online MBA: Marketing Concentration

Rolling admission is just one factor that helps Lewis University stand out on this affordable master of business administration marketing degree online ranking. The Illinois school also boasts a global-minded curriculum, with required courses that include "Strategic Management in the Global Environment" and "International Business and the Global Environment." It also has a generous proficiency examination waiver, where students with relevant professional experience - but not the required academic coursework - can essentially test out of certain courses by taking a proficiency exam. Lewis also differentiates itself by incorporating five marketing-specific courses as part of the concentration, which is more than what most other schools require.
Average Tuition & Fees: $14,410/yr
Score: 58.9

19. Villanova University

Online MBA: Marketing Specialization

Instructors at Villanova University understand that most people learn best by applying theoretical knowledge to the real world - which is why they designed an MBA program that encourages you to practice your skills. Ranked as one of the top online business marketing master's degree programs in the country by Bloomberg Businessweek, Villanova's degree incorporates plenty of hands-on learning. For example, you'll participate in a leadership-focused, on-campus residency during your first year, followed by two practica at the middle and end of the program. In one of these, you and your classmates will go to work for a "client serving the common good," letting you give back even as you gain knowledge.
Average Tuition & Fees: $18,017/yr
Score: 59

18. Tennessee Technological University

Online Master of Business Administration: Marketing Concentration

Although Tennessee Tech does let you earn an accredited master of business administration marketing degree online, you should know that it doesn't officially offer a marketing specialization. Rather, it recommends specific electives you can take to pursue a de facto concentration. These courses will introduce you to both small business and international marketing, along with techniques you can use in various service industries. The upside to this unofficial concentration is that you can combine it with coursework in other niche areas of interest, letting you tack on additional classes in subjects such as accounting or international business.
Average Tuition & Fees: $17,631/yr
Score: 62.4

17. Central Michigan University

Online MBA: Marketing Concentration

Although the AACSB-accredited MBA at Central Michigan University is a strong choice for anyone, service members and veterans have extra cause for celebration. According to the university website, U.S. News and World Report designated CMU's online MBA as one of the best for veterans. And it's no wonder why - the school offers a military tuition discount, credit for life experience, a Veterans' Resource Center, and more. Anyone else pursuing this affordable online MBA marketing degree will still find plenty of benefits, including a curriculum that emphasizes strategic planning, data-based decision-making, and a focus on the broader global economy.
Average Tuition & Fees: $15,224/yr
Score: 62.6

16. Gardner-Webb University

Online Master of Business Administration: Marketing Emphasis

With an average tuition of just over $7,500, Gardner-Webb has one of the most affordable online marketing MBA programs on this list. If that's not appealing enough, note that you can further bring down costs by applying for one of the university's business-focused scholarships. Beyond affordability, this North Carolina school also boasts a flexible curriculum that you can apply to both for-profit and nonprofit settings. You'll also benefit from the chance to participate in service opportunities and internships, giving you plenty of real-world experience. Finally, simulation-based course projects and networking opportunities round off this comprehensive program.
Average Tuition & Fees: $7,772/yr
Score: 63.2

15. Louisiana State University-Shreveport

Online Master of Business Administration with a Marketing Concentration

Louisiana State University - Shreveport takes a unique approach to its accredited MBA in marketing online by offering both a concentration and a specialization in marketing. The former provides a relatively broad look at the field, incorporating strategies that cross industries, while the latter lets you customize your degree to focus on more specific marketing skills. And if you don't have a background in a business-related field, don't worry: LSU offers a series of foundational courses you can take pass/fail to brush up on your skills and prepare you for graduate-level study.
Average Tuition & Fees: $13,582/yr
Score: 64.6

14. Webster University

Online Master of Business Administration (MBA) with an Emphasis in Marketing

While you can certainly pursue a traditional MBA program at Webster University, ambitious students will appreciate the school's accelerated one-year option. As you earn this affordable online MBA marketing degree, you'll join a cohort of equally motivated students led by top-notch instructors. On the other hand, candidates who pursue the traditional path will benefit from a plethora of marketing-specific classes - eight in total. This is far more than most MBA programs, ensuring that you'll gain relevant skills in a myriad of topics. Indeed, the curriculum touches on everything from international marketing and research to social media and analytics. Plus, it culminates in an integrated studies course to help synthesize what you've learned.
Average Tuition & Fees: $12,690/yr
Score: 65.4

13. Brenau University

Online MBA in Marketing

Brenau University's ACBSP-accredited MBA has plenty to recommend it. Flexibility, for one - you can opt for one of six yearly start dates and can tailor your course load based on your schedule. You can even mix in a few in-person classes at one of Brenau's five Georgia and Florida campuses. And as you pursue this accredited MBA in marketing online, you'll take courses that touch on the highly specific ("Channel Development and Key Account Management," for example) to the more general (such as "International Marketing"). And all this comes at a nearly unbeatable price: Brenau's average annual tuition is just over $12k.
Average Tuition & Fees: $12,136/yr
Score: 65.8

12. New Mexico Highlands University

Online Master of Business Administration: Concentration in Marketing

Simulations and case studies make up a large part of the coursework in NMHU's affordable online marketing MBA program. This gives students the chance to put their critical thinking and problem-solving skills to work while addressing problems they might face in their own careers. The curriculum also focuses on collaboration, stressing the importance of working with teammates even in your role as a manager. Marketing concentrators will need to take just three concentration-specific classes, which touch on advertising, consumer behavior, and a managerial approach to internet marketing. And if you want to bulk up your résumé while gaining as much specialized knowledge as possible, consider tacking on an additional 12-credit certificate in Media Marketing.
Average Tuition & Fees: $7,583/yr
Score: 66.6

11. University of Colorado Colorado Springs

Online MBA Marketing Emphasis

For the test-averse, UCCS's generous GRE/GMAT waiver could be a godsend. With this option, you can avoid taking either exam if you have relevant management experience or a previous graduate degree. Either way, you'll find an affordable online business marketing master's degree program at the University of Colorado - Colorado Springs that's also AACSB-accredited, reputable, and flexible. That flexibility, in particular, could be a strong selling point. Not only can you take up to five years to finish your degree, but you can customize your marketing emphasis by choosing from five available courses. Whether you're interested in international marketing or analytics, you'll find a course that meets your needs.
Average Tuition & Fees: $15,068/yr
Score: 74.8

10. Florida Atlantic University

Online MBA - Marketing

Students with relevant undergraduate coursework in a few key areas (accounting and data analysis, for example) can waive some of the required classes that comprise Florida Atlantic University's top online MBA marketing degree. This option will save you both time and money, driving down the cost of an already affordable degree. And when it comes to picking classes for your marketing concentration, you'll be able to choose from any graduate-level marketing course at the university. With such a wide course selection, you'll have no problem customizing your degree to meet your personal career goals - and help your résumé stand out.
Average Tuition & Fees: $12,552/yr
Score: 75.4

9. Southeastern Oklahoma State University

Online Master of Business Administration with an Emphasis in Marketing

If speed is what you're after, Southeastern Oklahoma State University might be your best bet. With application deadlines just two weeks before classes begin, you can minimize the time spent waiting for acceptance and instead get started on your degree right away. And once you've been accepted, it will take you a mere 12 months to complete this cheap online business marketing master's degree program. While the marketing concentration is a bit slim (it consists of just two specialized courses), the core MBA curriculum includes additional marketing coursework to help round out your studies. And all this comes at a competitive cost, with an average annual tuition below $8k.
Average Tuition & Fees: $7,875/yr
Score: 76.6

8. Saint Leo University

Online MBA: Marketing Concentration

Five courses comprise the marketing concentration at Saint Leo University, giving you both a broad look at the subject and deep-dives into specific topics. For example, you'll take a "Marketing Innovations and New Product Development" class that introduces salesforce management and touches on its legal and ethical issues. While four courses are required, the fifth is up to you, letting you put a personal spin on your studies. Anyone who appreciates hands-on learning might also enroll in the optional internship, a 3-credit, semester-long (paid!) experience that you'll plan out with an advisor. Since most schools on this MBA in marketing online ranking don't include an internship, this option could give Saint Leo an edge for students who crave experiential learning.
Average Tuition & Fees: $9,630/yr
Score: 77.1

7. University of Texas-Tyler

Online Master of Business Administration with a Concentration in Marketing

If you want an MBA that will prepare you for work in diverse settings, the University of Texas at Tyler has your back. While earning this affordable master of business administration marketing degree online, you'll take classes that touch on all the traditional managerial/business topics as well as some more unique subjects. An example of the latter is the "Healthcare Marketing in Contemporary Society" class, which will introduce you to the burgeoning industry of managed care. Another student favorite is the "Special Topics in Marketing" course, which professors continually modify to ensure it covers contemporary issues and trends in the field.
Average Tuition & Fees: $10,075/yr
Score: 77.9

6. St Bonaventure University

Online MBA: Marketing Track

When you graduate from St. Bonaventure University, you'll leave with an e-Portfolio that demonstrates your skills and highlights your credentials. This unique feature is just one reason St. Bonaventure earns a spot on this online marketing MBA program ranking. The school also shines for its expansive marketing curriculum, which includes four courses that touch on consumer behavior, legal considerations, the international business environment, and more. Plus, you'll wrap up your work with a capstone, applying what you've learned to a case study and presenting solutions alongside a team of peers.
Average Tuition & Fees: $13,194/yr
Score: 80.5

5. Northwest Missouri State University

Online Master of Business Administration in Marketing

The MBA curriculum at Northwest Missouri State University is a favorite of math lovers, as it incorporates required courses in accounting, macroeconomics, financial management, and more. Even the marketing concentration includes a "Business Decision Analysis Tools" class, which will help you apply statistics and other methods to your decision-making process. But the affordable online business marketing master's degree program at NMSU isn't all about numbers: It also shines for its international focus. In fact, two of the four required marketing courses emphasize the increasing role of globalization and international ethics in modern-day business.
Average Tuition & Fees: $9,169/yr
Score: 83.5

4. West Texas A & M University

Online MBA - Marketing

With an average tuition hovering just under $6,700, West Texas A&M's cheap online MBA marketing degree is hard to beat in terms of price. But the school has plenty more to offer beyond financial savings, including a designation as one of the best online MBAs for veterans in the state of Texas (according to U.S. News and World Report). Both veterans and civilians with relevant work or educational experience will benefit from the generous academic credit policy, while local students can take advantage of the program's flexibility: you can opt to complete all your classes online or take as many as you'd like at the school's campus in Canyon, Texas.
Average Tuition & Fees: $6,689/yr
Score: 85.9

3. Wichita State University

Online MBA: Marketing Concentration

Not sure whether pursuing an accredited master of business administration marketing degree online is the right choice for you? Check out Wichita State University's online MBA information sessions, offered on a near-monthly basis and providing all the information you need to make your decision. If you choose to enrolled, you'll find a top program that boasts AACSB accreditation and a robust marketing concentration. The latter includes five highly targeted courses, including "Operations Management," "Digital Marketing," and "Management Information Systems." WSU also runs a professional development program, where a combination of assessments (completed by yourself and your peers) lead to an individualized development plan based on your strengths and weaknesses.
Average Tuition & Fees: $9,844/yr
Score: 95.3

2. University of Nebraska-Kearney

Online MBA: Marketing Specialization

Because the University of Nebraska at Kearney's cheap online marketing MBA program is technically a hybrid degree, you'll need to attend some courses in person. So if you live nearby, this program could be the ideal way for you to obtain an education that's both flexible and engaging. That being said, nearly anyone could benefit from UNK's AACSB-accredited curriculum, which prizes problem-solving and critical thinking, a focus on collaborative learning, and dedicated faculty who want to help you succeed. What's more, the flexible marketing concentration consists of a combination of required and elective courses that allow you to meet your own interests while still providing a solid foundation for your studies.
Average Tuition & Fees: $9,927/yr
Score: 99.7

1. University of North Texas

Online MBA in Marketing

Students can opt for full- or part-time study while earning an affordable MBA in marketing online from the University of North Texas. But what really helps the school stand out is its thoughtfully-created marketing track. While the competition typically requires just three or four classes for a concentration, UNT asks you to complete five marketing-specific courses. As a result, you'll obtain a truly comprehensive understanding of marketing principles as they apply to myriad industries. And this is on top of a "Marketing Management" course that's required of all MBA candidates. Plus, UNT supports some marketing-focused student organizations - including a campus chapter of the national marketing honor society Mu Kappa Tau.
Average Tuition & Fees: $10,855/yr
Score: 100

Thanks for reading our ranking of the 30 top cheap online marketing MBA programs in the US!

IPEDS Data Center
College Navigator
Association to Advance Collegiate Schools of Business
Accreditation Council for Business Schools and Programs

See also:

Take the next step towards your future with online learning.

Discover schools with the programs and courses you’re interested in, and start learning today.

Man working at desk